baptistnews.com
Church connection key in marketing ‘Passion’
LOS ANGELES (ABP) -- Once upon a time, pastors warned churchgoers against the evils of the silver screen. Now they are packing believers and unchurched guests alike into movie houses across the land. The difference is what's playing -- "The Passion of the Christ," by Hollywood heavyweight Mel Gibson. With its R-rated, bloodstained recreation of...
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