During Super Bowl LVII, nestled among ads for chips and beer came a profound message: Jesus Gets Us. The Servant Foundation, a Kansas organization backed in part by Hobby Lobby, has produced a campaign designed to humanize the Lord. The…
It will take more than marketing to redeem the reputation of the church
In case you missed it, the Washington Post recently published an article stating that a $100 million marketing campaign has been launched in an attempt to “redeem Jesus’ brand from the damage done by some of his followers.” The marketing…
Facebook is the new voice of temptation whispering to the church in the digital wilderness
In my various stints as a pastor, I have at times joked with friends and colleagues that one way to raise more money for the church would be to sell ad space in the bulletin or offer title sponsorship of…
Churches on the chamber of commerce list
Economic development. Networking. Community engagement. These phrases may come to mind when someone thinks about chambers of commerce. Varying in size and capacity, they mobilize businesses and organizations in order to promote economic growth. And, yes, they’re known to engage…
What the church can learn from Super Bowl commercials
Did you watch the Super Bowl on Sunday night? Not only did we have a thrilling game and an extravagant half-time show, but the commercials were a focal point of the night as they always are. The Super Bowl is…
They lost me when they said this was not a letter about AIDS
Back in the 1980s when the world was still trying to figure out how to get a handle on the pandemic of AIDS, I came home from work one day and had a letter from the American Red Cross. I…